The One Essential Mindset All Designers Need

Many designers enter the profession with a strong foundation in technical skills and creativity. However, when working with clients, agencies, and large organisations, we often find ourselves unprepared to fully address their needs or comprehend the deeper "why" behind their requests.

Over the years, through experience with clients, agencies, and multinational corporations, I've learned the importance of design strategy the hard way. I'll share key insights to help you navigate these challenges in this post. If you find this topic valuable, I would happily explore it further in future posts.